Job Responsibilities

• Work with key business stakeholders to develop and execute marketing initiatives that helps to stand out the Bank’s position in the marketplace and drive marketing activities accordingly to fulfil business needs
• Assist in the overall management of the annual strategic marketing planning exercise in conjunction with the business to ensure key business deliverables are met.
• Event execution: organising seminars, conferences, client hospitality events approved in the marketing plan to the highest levels of professionalism, consistent with the differentiated experience per client segment on time and budget
• Source and manage external marketing agencies to support event management, content creation and development as appropriate
• Support Global initiatives that land in Hong Kong by working closely with business and Group Marketing team. 
• Partner with group CIB Marketing team members to ensure marketing programmes are seamlessly executed in line with global standards and that proper measures are established to track effectiveness of all marketing deliverables.
• Familiar with the digital marketing & social media landscape in Hong Kong
• Ongoing tracking and monitoring of activity results, to ensure ROI is measured and can provide a basis for informing future marketing decision making
• Track and analyse competitors’ marketing activities and present findings and recommend any strategic realignments required
• Familiar with internal processes and support the team’s governance 

Key stakeholders

• Cluster and Group CIB Marketing Heads for alignment of regional and global marketing strategy
• CIB Segments and Product teams for marketing initiatives strategic direction and coordination
• CEO office for marketing initiatives coordination
• Global Sourcing for procurement advice on vendor engagement & employment of service
• Finance for bill payment and cost centre transactions
• Legal and Compliance for expert advice on marketing initiatives and clearance of marketing materials
• External Partners – Event Agency / Production house / Media Agency for expert advice on development of client engagement strategy and creative execution
• External Partners – Strategic Alliance for development & execution of joint marketing initiatives

Job Requirements

• Languages:  English & Cantonese – fluent;  Mandarin – preferred but not necessary
• Preferably to have experience of B2B marketing or professional services marketing
• Preferably to have at least 8 years of work experience, preferably in the financial services industry with a track record of implementing successfully marketing initiatives 
• Comfortable in interfacing with external clients
• Superior influencing and negotiation skills
• Ability to work autonomously or as part of a team
• High level of accuracy and attention to detail
• Willing to travel

About Standard Chartered

We're an international bank, nimble enough to act, big enough for impact. For more than 170 years, we've worked to make a positive difference for our clients, communities, and each other. We question the status quo, love a challenge and enjoy finding new opportunities to grow and do better than before. If you're looking for a career with purpose and you want to work for a bank making a difference, we want to hear from you. You can count on us to celebrate your unique talents and we can't wait to see the talents you can bring us.

Our purpose, to drive commerce and prosperity through our unique diversity, together with our brand promise, to be here for good are achieved by how we each live our valued behaviours. When you work with us, you'll see how we value difference and advocate inclusion.

Together we:

• Do the right thing and are assertive, challenge one another, and live with integrity, while putting the client at the heart of what we do
• Never settle, continuously striving to improve and innovate, keeping things simple and learning from doing well, and not so well
• Are better together, we can be ourselves, be inclusive, see more good in others, and work collectively to build for the long term

What we offer

In line with our Fair Pay Charter, we offer a competitive salary and benefits to support your mental, physical, financial and social wellbeing.

• Core bank funding for retirement savings, medical and life insurance, with flexible and voluntary benefits available in some locations.
• Time-off including annual leave, parental/maternity (20 weeks), sabbatical (12 months maximum) and volunteering leave (3 days), along with minimum global standards for annual and public holiday, which is combined to 30 days minimum.
• Flexible working options based around home and office locations, with flexible working patterns.
• Proactive wellbeing support through Unmind, a market-leading digital wellbeing platform, development courses for resilience and other human skills, global Employee Assistance Programme, sick leave, mental health first-aiders and all sorts of self-help toolkits
• A continuous learning culture to support your growth, with opportunities to reskill and upskill and access to physical, virtual and digital learning.
• Being part of an inclusive and values driven organisation, one that embraces and celebrates our unique diversity, across our teams, business functions and geographies - everyone feels respected and can realise their full potential.