Job Summary

About SC Ventures
•    SC Ventures is Standard Chartered’s innovation, fintech investment and ventures arm. We were established to reinvent banking, as the significant technological disruptions to the industry was impacting its ability to serve clients and customers, in the ways they needed to be served.

•    We are a unique ecosystem of innovators, banking experts, business builders and partners who are focused on rewiring the DNA in banking and bringing breakthrough ideas to scale, together.

•    We are building ecosystems around four high conviction themes: Online Economy & Lifestyle, SMEs & World Trade, Digital Assets, and Sustainability & Inclusion.

•    We are a global team of "Members" (excluding individual ventures), including dedicated colleagues from the Group's support functions, based in Singapore, Hong Kong, London, and the United Arab Emirates

Role Overview 
•    Supports the venture platform and portfolio companies with creating content, driving social and digital marketing performance, analytics and optimization.

Key Responsibilities

Business
Content Creation & Development 
•    Create and adapt high quality digital content for SC Ventures paltform (social posts, short-form copy, campaign assets including email content, basic visuals, videos etc) with input from our stakeholders 
•    Translate trending, relevant topics (per our high conviction themes) into clear, engaging content
•    Run A/B tests on messaging, formats and creatives  

Social Media Engagement 
•    Manage LinkedIn strategy including organic posts and paid campaigns
•    Manage and optimize social media channels, primarily for the platform but support for the portfolio companies as they set up their proprietary social channels
•    Own content calendars and publishing cadence 
•    Monitor trends and recommend content formats & new social platforms to increase reach and engagement 
•    Integrate with the bank’s social & content teams to help elevate and extend reach for SCV content including developing and supporting leadership posts to amplify key announcements and narratives

Processes
Performance Analytics and Reporting 
•    Track and analyze performance across campaigns, channels and ventures 
•    Build dashboards on key metrics (CTR, engagement, views, CPC etc) 
•    Generate actionable insights to improve marketing effectiveness and ROI 

Marketing Tools & Infrastructure  
•    Support CRM and marketing automation tools (e.g., Microsoft Dynamics, Hubspot etc) 
•    Ensure proper tracking, tagging and attribution across campaigns 

Events
•    Support end-to-end marketing for flagship events including pre-event targeted promotional materials, live coverage (video filming, live posts), support on-site execution, and post-event content development and amplification

Owned Channels and Internal Communications
•    Manage and update SC Ventures website content to ensure accurate, timely and compelling representation of ventures, themes and announcements
•    Coordinate internal communications (SC intranet) to drive awareness and engagement across the bank
•    Support newsletter delivery as a key owned channel, including Adobe operations, distribution list management and performance analytics.

Risk Management
•    Liaise with procurement, legal and compliance to ensure contracts, and content processes are aligned with corporate policies and compliance.
•    Identify areas for process improvement and recommend ways to increase functional effectiveness and improve operational efficiencies
•    Ensure adherence to the Risk Management Framework, Group Code of Conduct and various Policies, Procedures, and Guidelines of the Bank 
•    Ensure compliance with Third Party Risk Management, and Vendor Engagement and Sponsorship policies 
•    Ensure integrated marketing strategy complies with regional/local legal and regulatory requirements 
•    Work closely with the Media, Reputation & Issues team to mitigate any reputational risks possible from digital marketing campaigns, and community initiatives. 

Governance
•    Awareness and understanding of the regulatory framework in which the firm operates, and the regulatory requirements and expectations relevant to the role
•    Ensure adherence to the Operational Risk Framework, Group Code of Conduct and various Policies, Procedures and Guidelines of the Bank by the regional Brand & Marketing teams
•    Maintain high awareness and understanding of the regulatory framework in which the business operates, and the regulatory requirements and expectations relevant to the role 
•    Completion of all mandatory training needed including e-learning within stated timeframes to support the understanding of the roles for delivering effective governance

Regulatory & Business Conduct
•    Display exemplary conduct and live by the Group’s Values and Code of Conduct. 
•    Take personal responsibility for embedding the highest standards of ethics, including regulatory and business conduct, across Standard Chartered Bank. This includes understanding and ensuring compliance with, in letter and spirit, all applicable laws, regulations, guidelines and the Group Code of Conduct.
•    Effectively and collaboratively identify, escalate, mitigate and resolve risk, conduct and compliance matters.

Key stakeholders
Internal
•    SC Ventures Operating Members 
•    SC Ventures Functional Team Members – to help operationalize venture commercialization 
•    SC Ventures Client Engagement Team 
•    SC Ventures Investment Team 
•    SC Ventures CABM 
•    CIB Marketing & Communications
•    SCB Group 

External
•    Broader ecosystem of fintech stakeholders and partners 
•    External agencies (where applicable)

Other Responsibilities
•    Embed Here for good and Group’s brand and values in the business and SC Ventures; 
•    Perform other responsibilities assigned under Group, Country, Business or Functional policies and procedures.

Skills and Experience

•    Digital, Social & Content Marketing 
•    Creation of high performing content 
•    Managing campaigns on platforms like LinkedIn, Google etc 
•    Basic video & content editing skills 

Our Ideal Candidate

•    Ability to manage competing priorities and maintain consistency across different stakeholders 
•    Exposure to agency and fast-paced environments, like start ups, is a plus 
•    Comfortable working with data and informing data-led decisions, as well as ROI evaluations 
•    Strong attention to detail and ability to execute campaigns end-to-end 
•    Good communications skills to work across platform and portfolio teams 
Education    Minimum of Degree or other advanced education.
Languages     Business Communication

About Standard Chartered

We're an international bank, nimble enough to act, big enough for impact. For more than 170 years, we've worked to make a positive difference for our clients, communities, and each other. We question the status quo, love a challenge and enjoy finding new opportunities to grow and do better than before. If you're looking for a career with purpose and you want to work for a bank making a difference, we want to hear from you. You can count on us to celebrate your unique talents and we can't wait to see the talents you can bring us.

Our purpose, to drive commerce and prosperity through our unique diversity, together with our brand promise, to be here for good are achieved by how we each live our valued behaviours. When you work with us, you'll see how we value difference and advocate inclusion.

Together we:

• Do the right thing and are assertive, challenge one another, and live with integrity, while putting the client at the heart of what we do
• Never settle, continuously striving to improve and innovate, keeping things simple and learning from doing well, and not so well
• Are better together, we can be ourselves, be inclusive, see more good in others, and work collectively to build for the long term

What we offer

In line with our Fair Pay Charter, we offer a competitive salary and benefits to support your mental, physical, financial and social wellbeing.

• Core bank funding for retirement savings, medical and life insurance, with flexible and voluntary benefits available in some locations.
• Time-off including annual leave, parental/maternity (20 weeks), sabbatical (12 months maximum) and volunteering leave (3 days), along with minimum global standards for annual and public holiday, which is combined to 30 days minimum.
• Flexible working options based around home and office locations, with flexible working patterns.
• Proactive wellbeing support through Unmind, a market-leading digital wellbeing platform, development courses for resilience and other human skills, global Employee Assistance Programme, sick leave, mental health first-aiders and all sorts of self-help toolkits
• A continuous learning culture to support your growth, with opportunities to reskill and upskill and access to physical, virtual and digital learning.
• Being part of an inclusive and values driven organisation, one that embraces and celebrates our unique diversity, across our teams, business functions and geographies - everyone feels respected and can realise their full potential.