Job Title Here Experience Director

Job ID: 000000123SC
Location: London, UK
Area of interest: Investment Banking
Job type: Permanent - Full Time
Work style: Hybrid Working
Opening date: 27-Sept-2022 Closing Date: 12-Oct-2022
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Title:  Manager Micro Marketing, SME CP

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Guangzhou, CN

Retail Banking
Regular Employee
Office - Full Time
28 Sep 2024

Job Summary

  • Support on all CP development initiative, introduce new Corporate Partnership to SCB as fit and assist to or directly maintain the relationship to ensure the quality of leads SCB receives. Target to onboard 10 new CP per year.
  • Drive leads generation/leads conversion target for the region and for each city. Provide onsite/offsite support to frontline to increase conversion rate of business leads. Maintain the existing CP with leads referral uplift by 50% annually, overall conversion rate increases by 10%.
  • Proactively develop and maintain industry association/chamber channels, platforms with non-Lending industries, at least 2 per region.
  • Timely completion of CP onboarding/reviews/offboarding and any other ad-hoc requests.
  • Drive new initiatives for Corporate Partnership in term of process efficiency and effectiveness, risk prevention and compliance operations from central level to fulfil CP budget and planning, MI report where applicable, subject to detail assignment.
  • Support on all micro-marketing initiatives, which includes planning, budgeting, execution, assessment, leads management, producing marketing collaterals, and marketing/event organizing vendor management.
  • Work with regional sales head(s)/city heads to develop and execute feasible and scalable micro-marketing plans for their respective region/cities to acquire business leads. Target to increase leads acquired from MMM event by 20%, conversion revenue increases at least by 10%.
  • Proactively work closely with SME banking sales team for MMM event leads tracking and revenue monitor.

  • Represent SME banking to take lead in any CP& micro-marketing events involving other business segments/projects like CCIB, Affluent/PP, PL, GBA and YRD etc.
  • Ensure all CP & micro-marketing activities comply with all relevant regulations, internal Risk & Compliance policies, and procedures.
  • Analyse and fine-tune CP & micro-marketing plans to achieve optimal effectiveness defined as highest possible revenue converted from the leads against cost of CP & micro-marketing events.
  • Promote SME banking and SCB franchise through the CP &micro-marketing initiatives.
  • Accountable for implementing and complying with AML requirements when performing duties.
  • Fully understand the importance of fraud prevention, prevent fraud risks, maintain safe and steady operation of the position, implement regulatory requirements of fraud prevention, strictly execute DOIs of the department, ensure to complete relevant trainings and embed fraud prevention in daily work.”

 

Key Responsibilities/Challenges

 

  • Support business initiatives and focus.
  • Provide efficient, reliable, responsive and professional operations support to front-line as appropriate to ensure high class services to customer and operation excellence in term of execution accuracy, timeliness and effectiveness.                       
  • Learn, understand, and strictly adhere compliance to local regulations requirements, bank policies and procedures in day-to-day responsibilities.                                           
  • Drive and support cost optimization initiatives to achieve cost saving target.
  • Support in driving the business forecasting model, sales management processes and other key business initiatives.
  • Keep track of key business focus and evaluating relevant activities.

Other Responsibilities

  • Understand, acknowledge and comply with the requirements on individual accountabilities and responsibilities of the job set out in applicable local laws and regulations as well as SCB internal policies.
  • Effectively ensure and intensify internal controls by keeping abreast with developments of applicable local laws and regulations on accountabilities.
  • Perform job duties with diligence, contribute to efforts as an individual or as a team member so as to avoid any actual or potential legal sanctions, regulatory penalties, material financial loss, or adverse reputational impact on the Bank. 
  • Be responsible for failure to follow relevant rules and processes, failure to properly perform the responsibilities, and implement corrections.
  • Cooperate with any investigations or reviews on regulatory failure such as accountability review.
  • Properly perform the duties on management and ensure the effectiveness of internal control.
  • Be responsible for regulatory failure or risks arising from or in connection of the event over which the employee has the duties of management and/or leadership.
  • Be responsible for significant losses due to failure of effectiveness of internal control.

Our Ideal Candidate

  • A university degree with 10 years or above related for both retail and corporation operations experiences for normal member.
  • Sound knowledge of bank products, services, procedures and regulations, equities markets, unit trusts and other personal investment services.
  • In-depth knowledge of operational risk management and reputational risk management.
  • Excellent interpersonal and communication skills, ability to deal with all levels of people, often in complex and difficult situations. 
  • Self-motivator who is keen to upgrade, improve personal knowledge and skills to meet job requirements;
  • Good command of both spoken and written Mandarin and English. 
  • Ability to conduct stakeholder’s meeting, workshop, gathering of user requirements for system development & enhancements, perform UAT etc.
  • Other then the above roles, job holder should follow other job duties and responsibilities assigned by line manager from time to time. 
  • Accountable for implementing and complying with AML requirements when performing duties.
  • Please note that the job description above will be reviewed during the Job Objective setting every year, which may be amended and agreed where necessary by the employee and the line manager. 

 

About Standard Chartered

We're an international bank, nimble enough to act, big enough for impact. For more than 170 years, we've worked to make a positive difference for our clients, communities, and each other. We question the status quo, love a challenge and enjoy finding new opportunities to grow and do better than before. If you're looking for a career with purpose and you want to work for a bank making a difference, we want to hear from you. You can count on us to celebrate your unique talents and we can't wait to see the talents you can bring us.

Our purpose, to drive commerce and prosperity through our unique diversity, together with our brand promise, to be here for good are achieved by how we each live our valued behaviours. When you work with us, you'll see how we value difference and advocate inclusion.

Together we:

  • Do the right thing and are assertive, challenge one another, and live with integrity, while putting the client at the heart of what we do
  • Never settle, continuously striving to improve and innovate, keeping things simple and learning from doing well, and not so well
  • Are better together, we can be ourselves, be inclusive, see more good in others, and work collectively to build for the long term

What we offer

In line with our Fair Pay Charter, we offer a competitive salary and benefits to support your mental, physical, financial and social wellbeing.

  • Core bank funding for retirement savings, medical and life insurance, with flexible and voluntary benefits available in some locations.
  • Time-off including annual leave, parental/maternity (20 weeks), sabbatical (12 months maximum) and volunteering leave (3 days), along with minimum global standards for annual and public holiday, which is combined to 30 days minimum.
  • Flexible working options based around home and office locations, with flexible working patterns.
  • Proactive wellbeing support through Unmind, a market-leading digital wellbeing platform, development courses for resilience and other human skills, global Employee Assistance Programme, sick leave, mental health first-aiders and all sorts of self-help toolkits
  • A continuous learning culture to support your growth, with opportunities to reskill and upskill and access to physical, virtual and digital learning.
  • Being part of an inclusive and values driven organisation, one that embraces and celebrates our unique diversity, across our teams, business functions and geographies - everyone feels respected and can realise their full potential.
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