Job Title Here Experience Director

Job ID: 000000123SC
Location: London, UK
Area of interest: Investment Banking
Job type: Permanent - Full Time
Work style: Hybrid Working
Opening date: 27-Sept-2022 Closing Date: 12-Oct-2022
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Title:  Lead, Insurance Growth - Mox


Quarry Bay, HK

Regular Employee
Office - Full Time
19 Jul 2024

About Mox Bank

Mox is built by and for the ones who aspire to live life to the fullest – we call them Generation Mox! The name Mox reflects the endless opportunities we can create, - Mobile eXperience; Money eXperience; Money X (multiplier), eXponential growth, eXploration… it’s all up for us to define together.

Why Mox

Everything at Mox – from our products, features, to rewards – is designed based on customer research, tailor made for your needs. We care about what customers care about, especially in data security and privacy. Data ethics is core to everyone here at Mox.

Mox rewards you with an array of banking and lifestyle benefits. Who says banking can’t be fun?

Who are we looking for?

As a key member of the Mox product team and the product manager for the insurance business, the candidate will play a crucial role in driving and executing the proposition strategy for all insurance products across the entire customer journey. Collaborating closely with affinity partners, technology, and marketing teams, the candidate will be responsible for planning and implementing campaigns to ensure that the insurance product roadmap aligns with the overall Mox bank strategy and that campaign KPIs meet our business objectives. Additionally, the candidate will leverage their expertise in customer life cycle management and insurance purchase journeys to lead product development initiatives with insurance partners.

Key Responsibilities

Product Proposition

  • Develop and communicate a comprehensive digital insurance proposition strategy by integrating insights from MOX bank products, customers, market trends, and consumer needs.
  • Conduct ongoing research on the insurance industry, disruptors, innovations, new coverage and benefits, and identify market protection gaps.
  • Collaborate with insurance partners to create and tailor unique product benefits, features, and packaging for MOX bank customers.
  • Coordinate with internal and external stakeholders to ensure marketing message, creatives adhere to legal and organizational standards.
  • Analyze and identify new customer protection gaps and evolving needs to capitalize on opportunities. Implement appropriate products and leverage optimal channels for customer acquisition, Xsell, upsell and retention.

Marketing and Campaign Management

  • Oversee, plan, and execute best-in-class digital and offline marketing initiatives for partners' insurance products, targeting existing and prospective customers.
  • Collaborate closely with Customer, Risk, Marketing, Growth, UX teams, and squads to strategize the digital insurance product features backlog, prioritize campaigns, evaluate effectiveness, and ensure successful delivery.
  • Conduct pre- and post-campaign analysis and monitoring to track campaign performance.
  • Prepare comprehensive business reports with data-driven insights to optimize sales funnel and campaign performance and enhance existing propositions.
  • Take ownership of campaign processes and production, managing end-to-end pre- and post-sales fulfillment across multiple products.
  • Work closely with partners' distribution and operations team to drive sales responsibly and meet sales targets.

Skills and Experience

  • University degree with 8 years or above insurance industry experience, preferably in aspect of product development or marketing.
  • Experience in product proposition development is a must.
  • Experience in business consulting, bancassurance, or health insurance is a plus.
  • In-depth knowledge of needs-based insurance product proposition design including product development process and market environment. Experience in drafting product materials, and/or system implementation a plus.
  • Strategic thinker with solid problem-solving and execution skills.
  • Strong interpersonal and communication skills.
  • Great organization skills to manage multiple tasks with ambiguity.
  • Ability to work under pressure and tight deadline in a start-up environment.
  • Good command of written and spoken English and Cantonese.
  • This role reports directly to Business Head, Insurance

To be eligible for internal referrals at Mox Bank, you must be referred by a full time permanent employee of Mox Bank.