Job Summary
Develop and implement communications strategy and programs to continuously protect and promote the Bank's brand and bring to life the Bank's business strategy and core values via multiple external/internal touchpoints.
Key Responsibilities
Strategy
• Play a pivot role in developing and implementing communications strategy consistent with the Bank’s business strategies and priorities in China
• Continuously build profile and uplift visibility for the bank in areas relating to Corporate & Investment Banking, Branding initiatives and Corporate Social Responsibilities
Business
• Sound knowledge of the Bank’s global franchise, China market and a good understanding of the opportunities opening up for CIB business
• Develop and implement strategic communications plan and roadmap, focusing on the Bank's strategy and business priorities
• Focus on the following areas of CIB business from strategy to communications programmes & execution:
• Coverage – Corporates & Financial Institutions
• CIB Products – TB & FM
• Initiatives such as China Opening-up, Chinese Enterprises Going Global, RMB Internationalisation, Belt & Road, Financial Connectivity Schemes, Sustainable and Transition Finance, Digitalisation
• Executive profiling for senior executives' thought leadership in line with respective business focuses
• Develop press releases, executive speeches, Op-Ed, WeChat articles and LinkedIn posts for corporate and business communications related programs
• Arrange media interviews on proactive basis for major business developments/milestones and the Bank's focus areas
• Lead media relations for China East region and provide communications support for reputational risk management for incidents in East
Risk Management
• Adherence to laws and regulations, internal risk and compliance policies (including anti-money laundering, sanction, anti-bribery & corruption and relevant FCC risks) and the Group Code of Conduct
• Work closely with media monitoring agency to be aware of related media voice on potential issues and provide sound judgement and mitigation plan from communications perspective
• Play a key role in reputational risk management for the Bank, and work as a key CABM contact window for China East Region
Governance
• Ensure adherence to the Risk Management Framework, Group Code of Conduct and various Policies, Procedures and Guidelines of the Bank by the Group and China CABM teams
• Play a pivotal role in guiding relevant stakeholders on communications-related guidelines and best practices
• Maintain high awareness and understanding of the regulatory framework in which the business operates, and the regulatory requirements and expectations relevant to the role
• Completion of all mandatory training needed including e-learning within stated timeframes to support the understanding of the roles for delivering effective governance
Regulatory & Business Conduct
• Display exemplary conduct and live by the Group’s Values and Code of Conduct.
• Take personal responsibility for embedding the highest standards of ethics, including regulatory and business conduct, across Standard Chartered Bank. This includes understanding and ensuring compliance with, in letter and spirit, all applicable laws, regulations, guidelines and the Group Code of Conduct.
• Effectively and collaboratively identify, escalate, mitigate and resolve risk, conduct and compliance matters.
Key stakeholders
Internal
• China EXCO members
• CIB China Head Office & CIB Business
• East CGMs
• China & Group CABM
External
• Media
• Communications counterparts at regulatory/ governmental authorities
• Key financial analysts & opinion leaders
• General public
Other Responsibilities
• Embed Here for good and Group’s brand and values in CABM
• Perform other responsibilities assigned under Group, Country, Business or Functional policies and procedures;
• Understand, acknowledge and comply with the requirements on individual accountabilities and responsibilities of the job set out in applicable local laws and regulations as well as SCB internal policies;
• Effectively ensure and intensify internal controls by keeping abreast with developments of applicable local laws and regulations on accountabilities;
• Perform job duties with diligence, contribute to efforts as an individual or as a team member so as to avoid any actual or potential legal sanctions, regulatory penalties, material financial loss, or adverse reputational impact on the Bank;
• Be responsible for failure to follow relevant rules and processes, failure to properly perform the responsibilities, and implement corrections;
• Cooperate with any investigations or reviews on regulatory failure such as accountability review.
Skills and Experience
• Communications Strategy & Planning
• Copywriting & Content Development
• Media Engagement & Management
• Reputational Risk Management
• Strategic & Creative Thinking
Qualifications
• 8+ years of communications experience, preferably with experience related to the financial services industry
• Proven communications expertise, with the ability to develop and execute integrated communications strategies across earned, owned, and paid media channels
• Strong writing, editing, and content development skills in both Chinese and English
• Sound judgment and experience in issues and reputational risk management
• Strong stakeholder management and interpersonal communication skills, with the ability to influence and collaborate across businesses and functions
• Strong self-motivation, strategic thinking, adaptability, and a high-level attention to detail
• Proficient in Microsoft Office Suite (PowerPoint, Excel, Word and Outlook); familiarity with digital communications platforms, social media analytics and AI-enabled productivity tools is an advantage
About Standard Chartered
We're an international bank, nimble enough to act, big enough for impact. For more than 170 years, we've worked to make a positive difference for our clients, communities, and each other. We question the status quo, love a challenge and enjoy finding new opportunities to grow and do better than before. If you're looking for a career with purpose and you want to work for a bank making a difference, we want to hear from you. You can count on us to celebrate your unique talents and we can't wait to see the talents you can bring us.
Our purpose, to drive commerce and prosperity through our unique diversity, together with our brand promise, to be here for good are achieved by how we each live our valued behaviours. When you work with us, you'll see how we value difference and advocate inclusion.
Together we:
- Do the right thing and are assertive, challenge one another, and live with integrity, while putting the client at the heart of what we do
- Never settle, continuously striving to improve and innovate, keeping things simple and learning from doing well, and not so well
- Are better together, we can be ourselves, be inclusive, see more good in others, and work collectively to build for the long term
What we offer
In line with our Fair Pay Charter, we offer a competitive salary and benefits to support your mental, physical, financial and social wellbeing.
- Core bank funding for retirement savings, medical and life insurance, with flexible and voluntary benefits available in some locations.
- Time-off including annual leave, parental/maternity (20 weeks), sabbatical (12 months maximum) and volunteering leave (3 days), along with minimum global standards for annual and public holiday, which is combined to 30 days minimum.
- Flexible working options based around home and office locations, with flexible working patterns.
- Proactive wellbeing support through Unmind, a market-leading digital wellbeing platform, development courses for resilience and other human skills, global Employee Assistance Programme, sick leave, mental health first-aiders and all sorts of self-help toolkits
- A continuous learning culture to support your growth, with opportunities to reskill and upskill and access to physical, virtual and digital learning.
- Being part of an inclusive and values driven organisation, one that embraces and celebrates our unique diversity, across our teams, business functions and geographies - everyone feels respected and can realise their full potential.